How would you like to grow your email list 10X faster? Content upgrades are one of the biggest breakthroughs that marketers all across the industry are raving about, and they result in huge subscriber increases.

This technique boosts conversions by offering users bonus content – the content upgrade – for performing an action. This action could be joining your email list, fill a survey form, or perform an action on social platforms.

The bonus content you offer is in addition to already available free material. It could be an ebook, infographic, spreadsheet, checklist, audio or video file.

In this guide, we’ll take you step-by-step through creating your own content upgrades and get you on your way to boosting conversions.