Are you looking for AWeber alternatives for your business?
AWeber has become one of the most popular email service providers (ESPs) on the market. It’s easy to use, reliable, and affordable.
But like all marketing tools, it may be lacking key features that your business is looking for. Or perhaps you’re looking for an ESP with a free plan to get started and keep costs low.
Whatever your reason, you’ve landed in the right place.
Because, today, we’re going to share 7 AWeber alternatives for small businesses that you can start using right now.
Here are the options we’ll be looking at in today’s post:
Before we dive into the list, though, let’s get clear on the main features you should be looking for in an ESP.
How to Choose an ESP
When you’re looking for an email service provider, you may think they’re all “pretty much the same.”
So, like a lot of marketers, you might also be tempted to select the ESP with the lowest pricing to start with.
While cost is definitely a factor, there are other things you should consider before making your choice.
That’s because every ESP offers some features that are better suited to your business and, more importantly, will be better suited to help you grow.
Here are a few things to look out for when selecting the right ESP for your business:
- Easy to Use: You’re a business owner, not a professional email marketer. You want a tool with a low learning curve so you can spend more energy on the parts of your business that you love.
- Automated Tooling: You want to make sure that you can set up detailed and automated email sequences. This saves you time once you have systems set in place.
- Audience Segmentation: Your success with email marketing will largely depend on how personalized you can make your emails. You need an ESP that makes organizing your contact lists easy.
- Analytics Reports: The only way to know for sure what’s working and what’s not is by looking at your data. You want an ESP that makes this data easily accessible.
- Scaleable: Some popular ESPs are affordable to start with, but their pricing model doesn’t support growth. You’ll want an ESP that you can stick with for years to come.
These are just a few of the larger features you’ll want to look out for when choosing your AWeber alternative, though the list is not exhaustive.
The truth is that you’ll need to identify your specific needs and make sure the ESP you’re considering checks all those boxes.
AWeber Alternatives
Before diving into the list, we should make one thing clear: no ESP on the planet will grow your business unless you’ve got a robust mailing list.
And while many ESPs offer signup forms to capture leads, they’re more limited in terms of design and targeting rules.
That’s why if you’re serious about growth, you should consider a premium tool like OptinMonster:
OptinMonster is the BEST lead generation software on the marketer and helps you grow your list FAST.
That’s because OptinMonster allows you to create professional and high-converting “optin campaigns.” These are things you’re already familiar with, like popups, floating bars, inline forms, and more.
With OptinMonster’s codeless drag and drop builder, you’ll put together stunning popups like this in minutes:
These are 100% customizable, and they don’t require any coding skills to create.
That makes OptinMonster the perfect solution for small businesses with tons of ambition but limited resources.
Plus, there are over 50+ pre-built templates to save you time, money, and headaches during the campaign creation process. These templates look great across devices and are fully responsive.
But what really makes OptinMonster stand out are the powerful targeting rules. Some of the most popular options include:
- Exit-Intent® Technology: Capture abandoning visitors as they’re leaving your website.
- Geolocation: Personalize the customer journey by targeting users by their physical location.
- Referrer Detection: Display campaigns to users based on what 3rd-party site they’re coming from.
- OnSite® Retargeting: Keep users engaged by showing fresh campaigns to returning visitors.
These are just a few of the options offered by OptinMonster, though there are many others. You can configure everything with simple text input and drop-down menus, so there are no “tech skills” required.
These are the same kinds of rules that helped companies like Crossrope increase conversions by 900%.
Or how Fastrack recovered 53% of abandoning leads to convert them into customers.
And when you get a new lead, you can integrate OptinMonster with your ESP. That way, your new leads will go exactly where you need them to in order to automate your email marketing efforts.
Want to give it a shot? With a 14-day money-back guarantee, there’s literally no risk on your end.
Just click below to start your 100% risk-free OptinMonster account today:
Now let’s turn our attention to the best AWeber alternatives on the market.
1. Constant Contact
Constant Contact is one of the best ESPs on the market and the perfect AWeber alternative for small businesses.
This is a tool that can cover most (if not all) of your digital marketing needs. It comes with an intuitive and user-friendly template builder, so you can create custom email templates for your business.
Then, with each week, you’ll save hours of time by having a reliable template that you know your audience responds to.
They also emphasize email marketing automation, giving you the ability to kick things on autopilot.
This allows you to build email sequences and workflows that help you:
- Welcome new leads
- Nurture subscribers into customers
- Upsell, downsell, or cross-sell to existing customers
- Engage your audience with polls and user feedback surveys
- Add basic signup forms to your site’s pages
And much more.
Plus, Constant Contact comes with all the features you’d be looking for in an AWeber alternative, including A/B testing, audience segmentation, powerful eCommerce capabilities, and much more.
Key Features
- Easy to use
- List management
- Tracking tools
- Basic signup forms
- Email automation
- Codeless template builder
- And more…
Price: Paid plans start at $20/month.
Get started with Constant Contact today!
2. Brevo (formerly Sendinblue)
Brevo (formerly Sendinblue) is another excellent option if you’re looking for an AWeber alternative, and it’s perfect for businesses of all sizes.
This tool also comes with other features to support your email marketing efforts, including SMS marketing and live chat.
You can use their drag and drop email builder to create stunning campaigns for your audience in minutes. Then personalize the messaging to your entire audience or just a particular segment.
From there, quickly determine who needs to see your campaigns and when. Finally, use powerful A/B testing features and analytics reports to find the emails that drive the most conversions and profits.
In the end, everything is totally trackable, so you can optimize for results over time.
Again, this is a great email marketing tool for small businesses, but it also supports you as your company grows.
That’s because Brevo also works as a customer relationship management tool (CRM), comes with automated marketing tools, works for transactional emails, and much more.
Plus, Brevo has an interesting pricing model that many people find too tempting to pass up. They charge by the number of emails you send rather than how many contacts you have.
This gives small businesses a head start with their free plan that allows for up to 300 emails per day.
Key Features
- Drag and drop email builder
- A/B testing
- Analytics reports
- Marketing automation tools
- Attractive pricing model
- And much more…
Pricing: There’s a free plan that allows you to send up to 300 emails per day. Paid plans start at $25/month.
3. Drip
Drip is an ESP that’s become known as the “Mailchimp of eCommerce.” It’s a great option for smaller eCommerce or SaaS companies looking to scale.
Drip has everything you could be looking for in an email service provider. It has an intuitive and easy-to-use email builder.
This lets you build unique email templates for your brand and showcase all of your eCommerce products.
It also has a visual workflow builder so you can create sequences and automation that guide new leads through your sales funnel. And, as you might expect, you’ll always have data so you can optimize your results over time.
As you continue to grow your email marketing strategies, it also allows you to add SMS marketing into the mix. This gives you multiple channels for connecting with your audience and driving more sales.
Finally, Drip offers an affordable pricing model that stays fair as your business grows.
Key Features
- Codeless email builder
- Automation tools
- Audience segmentation
- Visual workflow builder
- Powerful analytics tools
- SMS marketing
- And much more…
Price: Paid plans start at $19/month for emails.
4. ConvertKit
ConvertKit is your all-in-one digital marketing resource. It has everything you’d need to run successful marketing campaigns, such as landing pages, email signup forms, email automation, and more.
ConvertKit gives you all the tools you need to engage with your audience. With an easy-to-use email builder, anyone can create professional emails in minutes.
Then you can personalize the messaging to specific segments of your audience for higher conversion rates. And in the end, you’ll have analytics reports to ensure you’re not leaving any conversions on the table.
ConvertKit also has a great reputation for deliverability rates (advertised at 98%) and average open rates of 30%.
While all of these stats will depend on how you actually use the tool, there’s no doubt that ConvertKit gives you everything you need to run successful email marketing campaigns.
Key Features
- Easy email templates
- High deliverability rates
- Automated tools
- Audience segmentation
- A/B testing
- Analytics
- And more…
Price: There’s a free plan for up to 1,000 subscribers. Paid plans start at $29/month.
5. GetResponse
GetResponse is a powerful but simple tool that’s an excellent AWeber alternative for small businesses. It allows you to create newsletters, sales emails, lead nurturing messages, and much more.
You can even automate blog releases to be sent via email or social media posts. This makes it a great choice for small businesses working on their content marketing or social media presence.
GetResponse also offers an addon for sending SMTP-triggered transactional emails. This helps maintain your email reputation and gets your emails where they belong: in your customers’ inbox.
Finally, like the other ESPs on this list, there’s a codeless drag and drop email builder to make creating the emails easy.
Then simply set up your automated workflows, sit back, and watch your emails generate even more revenue for your business.
Key Features
- Codeless email builder
- Automation tools
- Transactional emails (SMTP)
- A/B testing
- Audience segmentation
- And much more…
Price: Paid plans start at $15/month.
Get started with GetResponse today!
6. MailerLite
MailerLite is an ESP designed to help you get more leads and drive revenue through email marketing.
On the one hand, they give you tools like a landing page builder, optin forms, and more to get new leads and grow your list.
These forms are more basic than you’ll find with a premium tool like OptinMonster but can be a good start for brand new businesses.
On the other hand, you have an ESP that allows you to create automated email sequences without any technical experience.
Total beginners can set up professional workflows in minutes and nurture their new leads into paying customers.
If you’re just starting out with email marketing, MailerLite is definitely an option worth looking into.
Key Features
- Landing page and form builders
- Automated workflows
- Codeless email campaign builder
- Audience segmentation
- Email personalization
- And much more…
Pricing: There’s a free plan that lets you send up to 12,000 emails per month to 1,000 subscribers. Paid plans start at $10.
Get started with MailerLite today!
7. Mailjet
Mailjet is the last AWeber alternative on the list, but certainly not the least qualified to be here. It’s a powerful and reliable ESP that’s also user-friendly.
It allows you to create and automate your email sequences, so you can drive higher conversions through your email marketing efforts.
Mailjet also comes with a codeless drag and drop builder for your marketing emails, along with SMTP-triggered transactional emails.
Finally, you can create professional and stunning email templates in minutes, regardless of your technical background.
That makes Mailjet a solid option for any small business looking to drive more revenue through email marketing.
Key Features
- Intuitive and user-friendly
- A/B testing
- Audience segmentation
- Automated workflows
- SMTP transactional emails
- User role management (for teams)
- And much more…
Price: There’s a free plan that allows you to send up to 200 emails per day. Paid plans start at just under $10/month.
Get started with Mailjet today!
And that’s all for today. We hope this article helped you find the best AWeber alternative for your business.
Ready to grow your list FAST? Click below to start your 100% risk-free OptinMonster account today:
And if you did find this post helpful, you’ll definitely want to check out the following resources:
- Email Marketing Made Simple: A Beginner’s Guide
- How to Run a Succesful Email Marketing Campaign
- 17 Tips for Writing Email Copy That Converts
These articles will have even more information on how you can increase conversions and boost profits through email marketing.
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