Category: Lead Generation

What’s a Good CTR for Google Ads + How to Improve Yours

What is a good CTR for Google Ads? Are your ads measuring up? It can be disheartening to spend time and money on Google Ads, only to find they’re not generating the traffic or sales you expected them to. If you want to see better results from your Google Ads, you need to improve your …
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Social Proof Statistics: Powerful Facts That Will Help You Boost Your Brand

In this article, we’ll go over some social proof statistics to show how powerful using social proof can be for your business. What is social proof? Here’s a quick example: Imagine you are walking down the street and you have to choose between three different ice cream shops. One of them is empty, and the …
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30+ Proven Ways to Use Social Proof to Increase Your Conversions (Updated)

Do you want to use social proof to increase your conversion rate? Adding social proof to your website can grow your business. That’s why big brands like Amazon, WordPress, Mailchimp, and just about every other company, use social proof on their sites. In this guide, we’ll share more than 30 ways to use social proof …
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How to Submit a Contact Form Without Page Refresh in WordPress

Tell us if this sounds familiar: You’re creating a new account and they’re asking for all of your information. Literally everything. But, you’re interested in this company, so you’re dutifully filling out the form. You click submit. The entire page refreshes. What is this? There’s a moment before you get that confirmation message when you …
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How to Use Progressive Profiling to Generate Better Leads

In this article, you’ll learn how to use progressive profiling (aka, “dynamic web forms”) to get the detailed info you need about your leads. Forms can be offputting to leads. It’s enough to ask for an email address these days, never mind all the other information you need to personalize your interactions. It’s like walking …
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9 Best Ways to Collect Customer Feedback on Your Website

Are your customers happy? If you don’t know for sure, guessing is not the next best thing. According to a 2017 study by the folks at American Express, a person from the U.S. is going to tell an average of 15 people about a bad customer service experience. Even worse, research by thinkJar’s CEO, Esteban …
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