Category: Email Marketing
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How To Nail Travel Industry Email Marketing To Win More Customers
Continue reading: How To Nail Travel Industry Email Marketing To Win More CustomersHow do you make your business stand out in an ultra-competitive, multi-million dollar industry? That’s a question that travel marketers have to wrestle with every day. Travel is one of the world’s largest industries, contributing US$7.6 trillion to the world economy, according to Statista. Global tourism revenue in 2016 was US$1.26 trillion, and around 1.2 …
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Use Marketing Automation to Build Authentic Customer Relationships
Continue reading: Use Marketing Automation to Build Authentic Customer RelationshipsDo you want to save time on your eCommerce marketing while still keeping quality relationships with your customers? In this article, you’ll learn 5 marketing automation best practices to help you do just that! It’s easier than ever to automate marketing tasks and that can make it more likely that authentic customer relationships will fade. …
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Why Ignoring Email Accessibility is Hurting Your Business
Continue reading: Why Ignoring Email Accessibility is Hurting Your BusinessAre you wondering how to handle email accessibility better? You should be, because failing to send accessible emails is bad for business. Not only can it be illegal, but you’re ignoring a large audience who might not become your customers if you’re sending the wrong kind of emails. In this guide, we’ll explain how to …
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How to Use Email Retargeting to Boost Sales (Best Practices)
Continue reading: How to Use Email Retargeting to Boost Sales (Best Practices)What can you do to win more customers if you’re running an eCommerce or retail store? A lot of potential customers make short visits and then disappear forever. But what if you could capitalize on more of those lost opportunities and get more business? This article will show you when and how to use email …
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How to Measure the Effectiveness of Your Email Campaigns
Continue reading: How to Measure the Effectiveness of Your Email CampaignsDo you know how well your email marketing campaigns are performing? There are some important metrics that you should be measuring on a regular basis if you want to maintain email list health and improve the ROI of your campaigns. In this guide, we’ll show you how to measure the effectiveness of your email campaigns. …
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7 Ways to Engage Your Email Subscribers from the Moment They Opt In
Continue reading: 7 Ways to Engage Your Email Subscribers from the Moment They Opt InWant more engagement from your email marketing campaigns? Low engagement or high unsubscribes could mean that you aren’t engaging your subscribers immediately when they first opt in to your list. In this post, we’ll share 7 ways to engage your email subscribers from the moment they opt in. First impressions are everything, especially when it …
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