Author: Sharon Hurley Hall
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39 Places to Find Images for Better Conversions
Continue reading: 39 Places to Find Images for Better ConversionsAre you wondering how to make your optins and other marketing materials look better without breaking the bank? We all know that a good image will get more people reading and clicking, but it can be hard to know where to find images that aren’t overused. In this article, we’ll show you where to get …
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Multivariate Testing vs. Split Testing: Which Should You Use?
Continue reading: Multivariate Testing vs. Split Testing: Which Should You Use?Are you confused about whether to do split testing or multivariate testing on your web pages, emails and optins? It’s a common issue when you’re getting started with conversion optimization. Most advice on conversion rate optimization tells you to test, test again and keep on testing. But it’s not always easy to understand what tests …
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30 Spammy Marketing Practices that Kill Trust and Conversions
Continue reading: 30 Spammy Marketing Practices that Kill Trust and ConversionsAre you worried that your marketing isn’t resonating with your target audience? It could be a question of trust. No matter what message we think we’re sending, it’s consumers’ opinions that count. It doesn’t take much for them to hit the spam button in their email client or leave your site forever. In this article, …
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How to Write an Epic Case Study that Wins More Business
Continue reading: How to Write an Epic Case Study that Wins More BusinessAre you wondering if there’s something else you could do to convert visitors into customers? If you’re not writing customer case studies, you’re missing out on a huge opportunity. When you write a case study, you convince potential customers by showing them exactly how you’ve helped other people just like them. In this article, you’ll …
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Webinar Marketing 101: How to Sell Anything with Webinars
Continue reading: Webinar Marketing 101: How to Sell Anything with WebinarsAre you looking for a different way to market your business; one that has the potential to generate tons of new leads within an hour? In this article we will show you why webinars are so successful and provide an introductory guide to webinar marketing. By the end, you’ll understand why you should use webinars for …
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Beginner’s Guide to Choosing the Perfect Optin Type
Continue reading: Beginner’s Guide to Choosing the Perfect Optin TypeWhen you’re starting out with lead generation, how can you figure out which type of optin form will work best for you? Knowing which optin types are available and when to use them will make your list building strategy more successful so you can grow your business. This article will help you choose the perfect …
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