Author: Sharon Hurley Hall
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What Is Conversion Rate Optimization? Complete Beginner’s Guide
Continue reading: What Is Conversion Rate Optimization? Complete Beginner’s GuideWhat is conversion rate optimization (CRO) and how can it help you? If you’ve been wanting to understand this key part of marketing, you’re in the right place. In this beginner’s guide, we’re going to explain what conversion rate optimization is, the benefits you can get, and how to get started with your CRO strategy …
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How to Create an Announcement Bar in Shopify to Boost Sales
Continue reading: How to Create an Announcement Bar in Shopify to Boost SalesDo you want to let more visitors to your Shopify store know about your offers and sales? An announcement bar could be the answer. An announcement bar, also called a welcome header bar, lets every visitor see your important news. Whether you’re telling new customers about your shipping deals or announcing a time limited sale, …
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SEO For Lead Generation: How To Attract More Organic Leads
Continue reading: SEO For Lead Generation: How To Attract More Organic LeadsAre you using the power of search engine optimization (SEO) for lead generation? If you’re not using SEO as part of your marketing strategy, you’re missing a great opportunity to get more qualified organic leads by attracting more traffic to your website. What is Lead Generation in SEO? How does SEO help with lead generation? …
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How to Boost Your eCommerce Revenue With an In-Cart Upsell Popup
Continue reading: How to Boost Your eCommerce Revenue With an In-Cart Upsell PopupNeed an easy way to get more revenue from your existing eCommerce customers? With an in-cart upsell popup, you can automatically display a targeted offer to customers who are already buying and entice them to spend more. Upselling and cross-selling are proven to increase eCommerce revenue, with targeted product recommendations responsible for up to 30% …
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How to Use Onsite Behavioral Retargeting to Boost Your Bottom Line
Continue reading: How to Use Onsite Behavioral Retargeting to Boost Your Bottom LineAre you using behavioral retargeting to improve the quality of your leads and get more sales? If not, you’re missing a trick. Research shows that, on average, around 97% of website visitors leave without taking action. And once they’re gone, there’s no guarantee they’ll come back. But what if you could get the attention of …
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How to Create Urgency in Marketing to Boost Your Conversions (17 Tips)
Continue reading: How to Create Urgency in Marketing to Boost Your Conversions (17 Tips)There’s no doubt about it: if you want to improve conversions on your site and in your marketing, urgency’s one of the most important tactics to master. We all know it works. Black Friday and Cyber Monday sales bring huge returns – more than $50 billion in 2017 – because once those deals are gone, …
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