Hi, I’m a writer and content marketer with 10+ years of experience. Over the years, I have helped several B2B SaaS brands grow their online presence and get more customers. At OptinMonster, I write about all things marketing — ranging from how-to guides to the best-of tools to help you improve your email marketing, lead generation, and website conversion campaigns.
Are you looking for an easy way to capture more leads on your website? Do you want to learn how to create a lightbox popup without spending too much time? On average, popups convert anywhere between 1-8% on an average and lightbox popups are one of the best ways to grab visitors’ attention. Some OptinMonster customers who ... Continue Reading →
Does your SaaS business have a free trial marketing strategy? Are you struggling to convert free users into paid ones? According to recent research, 51.2% of free trial users don’t convert into paying customers on average. If you offer free trials to get people to buy your product, it’s important to make sure your free-to-paid conversion strategy ... Continue Reading →
Do you have a SaaS business that offers free trials to acquire new customers? Are you struggling to increase free trial signups? You’re not alone. Figuring out how to improve free trials is one of the big issues in SaaS marketing. For most SaaS businesses, a free trial is the biggest source of converting free ... Continue Reading →
Are you looking to invest more in social media marketing to grow your business this year? Not sure if social selling will work for you? Social selling can be as effective as email marketing or social media marketing if used correctly. Here are some social media statistics to put things in perspective: 87% of buyers think that social ... Continue Reading →
Do you want to boost conversions on your website? Did you know that making even small but meaningful changes to your website design can have a significant impact on your conversions? Most marketers talk about the importance of search engine optimization (SEO), email marketing, and creating lead magnets to increase conversions. However, they often overlook the role ... Continue Reading →
Are you looking for new ways to expand your revenue? If that’s true, in this blog, we’ll share actionable tips on how you can make money on Shopify. Every year, thousands of eCommerce stores are launched globally. Thanks to the growing popularity of online shopping, Shopify has emerged as a market leader in the global ... Continue Reading →
